This unique experience will let fans follow the yellow brick road through an interactive world inspired by Elton’s life and legacy and discover it through the eyes of the Roblox community, learning what Elton’s unparalleled influence means to them. London, 3 November – Today, Elton John unveils his own world, ‘Elton John Presents: Beyond the Yellow Brick Road’, on Roblox, a global online platform connecting millions of people through shared experiences.Created by Elton John and Rocket Entertainment with Roblox creators, and support from Universal Music Group (UMG), the world-leader in music-based entertainment, the virtual experience is live now, offering fans a new way to enjoy his timeless music, express themselves through his iconic fashion co-created with the community, and experience Elton’s impact on popular culture in a new, creative, and unique way. The Persistent Immersive Experience Includes Community-Created Digital Fashion, Music Celebration Timed to Artist’s Global Tour and Interactive Challenges Step Into Elton John’s World on Roblox, Inspired by His Life, Legacy & Legendary Self-Expression Elton John Presents: ‘Beyond the Yellow Brick Road’ on Roblox, Inspired by His Life, Legacy & Legendary Self-ExpressionĮlton John Presents: ‘Beyond the Yellow Brick Road’ on Roblox, Inspired by His Life, Legacy & Legendary Self-Expression.
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